Family Business

A family member runs a business that charges you 15% more than an equally reliable competitor.

• 63% chose: Continue buying from your family member. (20 people)
• 38% chose: Switch to the cheaper competitor. (12 people)

32 decisions from real people on Resonant. Figures refresh every night at midnight (UTC).

Articles on Family and Loyalty · All articles · Resonant · Human Decision Intelligence